It’s Open Enrollment season, and once again, many employees are logging in with good intentions but often end up making uninformed decisions. Faced with confusing plan names and dense portals, they usually default to last year’s choice or make a blind pick.

But hope isn’t a strategy, and guessing rarely leads to good outcomes.

Our Blindfolded Benefits research found that nearly one in three employees make decisions without modeling or cost projections. The result? Higher costs, missed savings, and coverage gaps. When things go wrong, employees blame the plan and the employer.

This isn’t just a benefits problem. It’s a decision-making problem. And that’s where brokers can lead.

Your clients don’t just need plans. They need a better way for employees to choose them. Most people aren’t disengaged, they’re overwhelmed. The systems weren’t built for busy humans juggling life, family, and work.

That’s why smart decision support is a game-changer. Tools that use real-life data—family size, health needs, financial goals, and return personalized, dollar-based guidance can shift the whole experience. Employees go from guessing to understanding, from confused to confident.

And the value extends beyond employees. Better decisions mean smarter plan use, lower waste, and proof that the benefits investment is working.

You don’t need to build tech to deliver this; you need to bring better solutions to the table. So this fall, go beyond plan comparisons. Help your clients offer real guidance.

Turn gut instinct into confident decisions, and position yourself as the partner who made it happen. Let’s connect on how SAVVI can strengthen your strategy heading into open enrollment. Click here to schedule a 30 minute chat. Or simply call 781-583-7017 or email at sales@savvifi.com.

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